Ecommerce retailers spend a lot of time and money on marketing and advertising campaigns to attract new customers and increase sales. But are you giving the pricing page on your website enough attention?
The pricing page is one of the most important pages of your site. This is where potential customers arrive to obtain clear information about cost. The page needs to be simple, informative, and easy to navigate. There are other tips and tricks you can implement to actually help increase sales through this page, such as using a Call To Action (CTA) and recommended pricing plans. HubSpot provides additional details on these and other best practices to help ecommerce retailers convert more shoppers into buyers.